Are you leaving revenue on the table by bundling your hearing aid billing? Historically, many audiology practices have combined the cost of hearing devices and professional services into a single bundled fee. While this approach may have traditionally eased administrative burdens, it often caps total reimbursement and leads patients to mistakenly assume they are only paying for a product.
In this insightful article from Audiology Today, industry experts Tracy Murphy, Brenna Carroll, Alyssa Needleman, and Marie Vetter-Toalson make a compelling case for transitioning to itemized billing. They explore how shifting to an unbundled structure improves pricing and care transparency while maximizing your practice’s reimbursement potential. By billing separately for specific services you can more effectively communicate the value of care patients receive and protect your practice against underpayments.
Click here to read the full article.
This article originally appeared in the May/June 2026 issue (Vol. 38, No. 3) of Audiology Today, published by the American Academy of Audiology (AAA).
